Pretty much every business operating today was, at its very beginning, an idea, a concept. Moving from concept stage to actually having an operational business is not always easy. Today new market openings are harder than ever to find and you need to build a robust and competitive business model around your concept. The key at this stage is doing all the research you can to test the concept before you dive in, is there real need? Is there a big enough potential market to make it viable? Who is the target market? How are you going to sell to them? These and many other questions need to be addressed.

We have seen Entrepreneurs with concepts in all shapes and sizes, some are pie in the sky and a in need of heathy reality check, others have real potential but still need the hard graft to be done. Where does your sit on that scale? That’s where we can help you. We can help you ‘stress test’ your concept before you have committed significant amounts of your cash, we can also provide pointers to the best entry points to the local early stage support and innovation ecosystems to help you in your journey.

What’s more, once a month we pick a concept stage or start-up where we give some advice and input for free! Find out more about our ‘Startup of the Month’ program.